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Branding Strategy Studio

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Peanut Butter Roland

Project type

Branding · Packaging · Strategy · Illustration

Location

Guatemala

Our friends at Roland Products continue to amaze us, as always, with their ability to diversify their product line and keep challenging us with new projects.

For this project, we developed several characters and scenarios that align with the brand’s natural and approachable style. Part of the packaging design involved creating a box that could be used for storage as well as for display, and this led to the final product you can now find on supermarket shelves.

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